Email marketing pricing
Klaviyo pricing at 2,500 contacts (checked Sep 21, 2026)
The published plans at your list size, with send limits and GoodPostal’s monthly price. Every amount comes from the recorded pricing data.
Last checked Sep 21, 2026. See Klaviyo's pricing page.
How much does Klaviyo cost for 2,500 contacts?
Prices in United States dollars, before taxes and optional add-ons. Annual figures mean 12 months at the monthly rate, not an annual-payment discount.
| Plan and priced contact band | Monthly | 12 months | Monthly send allowance |
|---|---|---|---|
| Email2,500 contacts | $60 | $720 | 25,000 |
| FreeNot offered above 250 contacts | Not offered | Not offered | Not offered |
What does GoodPostal cost for 2,500 contacts?
$19 a month
Nonprofit $10 a month
GoodPostal is a flat $19 a month plus $0.05 per 1,000 emails, one email to every contact. Verified nonprofits pay $9.50 plus the same rate.
What is the cheapest way to email 2,500 contacts?
Klaviyo's cheapest recorded plan is $60 on Email. GoodPostal costs $19 a month, or $10 for nonprofits. Delivery is paid to your sending service. On Amazon Simple Email Service (SES) that is about $0.10 per 1,000 emails.
Calculate costs for 2,500 contactsWant exact numbers? Set your list size and sending here.
What would your email marketing cost?
Custom frequency: 1 to 100 emails per contact each month. Sending services may also apply daily limits.
How do your monthly bills compare?
Klaviyo
$60/month
GoodPostal with Amazon SES
$20.50/month all-in
$19 software + $0.50 sending + $1 delivery
That is $39.50 less each month, all-in.
What does each sending service cost, all-in?
Amazon SES
$20.50/month all-in
SendGrid
$39.45/month all-in
Mailgun
$34.50/month all-in
Postmark
$34.50/month all-in
SMTP2GO
$34.50/month all-in
Mailtrap
$34.50/month all-in
Software, metered sending, and delivery included. Amazon Simple Email Service (SES) uses its recorded pay-as-you-go sending rate. Taxes, temporary credits and optional add-ons are excluded.
What does Klaviyo charge for that the table does not show?
Klaviyo automatically moves you to a higher plan when your billable contact count exceeds the current tier. Unsubscribed and bounced contacts stop counting toward your bill once Klaviyo finishes processing them as unable to receive marketing. Exceeding the email allowance is separate: you can upgrade manually or choose automatic upgrades for sending. Reducing your contact count does not lower the plan automatically; you can choose a lower tier after the count updates. This table shows the month-to-month list price; Klaviyo also shows monthly rates by default, without an annual-billing toggle.
Read Klaviyo’s plan details and billing terms. The next published tier can change both price and allowance; use the tier links below to compare the recorded amounts.
Has Klaviyo changed its prices?
No price changes recorded for Klaviyo yet.
What else should you know about Klaviyo pricing?
How much does Klaviyo cost for 2,500 contacts?
For 2,500 contacts, the cheapest recorded plan that fits is $60 on Email. Check the table for each plan and its published contact band. Prices were checked Sep 21, 2026.
What happens at 5,000 contacts?
At 5,000 contacts, the cheapest recorded plan that fits is $100 on Email. A different plan or send allowance can change the quote.
What does Klaviyo cost at other list sizes?
Use Klaviyo pricing data
Every recorded plan, contact band, monthly price, send allowance, and checked date, refreshed every Sunday. Free to use in articles, comparisons, and tools under the Creative Commons Attribution 4.0 license. Credit GoodPostal with a link.