Public cost calculator

What will your email newsletter cost?

Compare published email marketing plans with the full GoodPostal bill: software, sending and delivery. No account or email address needed.

Amazon Simple Email Service (SES) is the default delivery estimate. Choose another sending service below to compare its recorded rates.

What would your email marketing cost?

50,000
2501,00010,000100,000
Emails per contact each month

Custom frequency: 1 to 100 emails per contact each month. Sending services may also apply daily limits.

Results for 50,000 contacts and 4 emails per contact each month.

What does GoodPostal with Amazon SES cost all-in?

GoodPostal totals assume four emails per contact each month, with Amazon Simple Email Service (SES) delivery at the recorded rate.

Software
$19
Metered sending
$10
Amazon SES delivery
$20

GoodPostal monthly $49. $588 for 12 months.

Delivery is paid directly to your sending service. Estimates exclude taxes, account credits and optional add-ons. Daily sending limits may apply.

Amazon Simple Email Service (SES): recorded pay-as-you-go delivery, excluding attachment data. Newer account plans may have different charges; check your account.

Which plan fits 50,000 contacts?

The cheapest recorded plan that covers your contacts and sending volume. Free plans stay in the comparison. Features, onboarding and optional extras may change what you need.

Published monthly email pricing. Twelve-month totals use monthly rates, with no assumed annual discount.
Platform and planPriced contact bandMonthly12 monthsLast checked
MailchimpMailchimp pricing pageEssentials50,000$385$4,620Sep 21, 2026
KlaviyoKlaviyo pricing pageEmail50,000$720$8,640Sep 21, 2026
KitKit pricing pageCreatorpriced from 55,000 contacts$379$4,548Sep 21, 2026
MailerLiteMailerLite pricing pageComfort50,000$319$3,828Sep 21, 2026
Constant ContactConstant Contact pricing pageLite50,000$430$5,160Sep 21, 2026
ActiveCampaignActiveCampaign pricing pagePlus50,000$759$9,108Sep 21, 2026
HubSpot Marketing HubHubSpot Marketing Hub pricing pageStarter50,000$2,010$24,120Sep 21, 2026
GoodPostal monthlyUnlimited contacts$49$588All-in

Where do these numbers come from?

We check vendor pricing every Sunday. Each guide shows the recorded plans, checked date and downloadable data. A larger published contact band can be the cheapest fit; we never interpolate a price. Twelve-month totals use monthly billing, before taxes and optional add-ons.

See all sources in the email marketing pricing index

Want an email when a vendor changes its price?

Use the optional pricing report signup below. It covers all tracked vendors, including Mailchimp and Kit; it does not change your calculator results.

Sign up for the pricing report

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